← AI Copywriting That Sounds Human

Lesson 5 of 8

Voice sheets for campaigns

Lesson 5 of 8 · AI Copywriting That Sounds Human

In this lesson. Lock examples, reading level, and words you refuse.

What you will learn

  • Examples and reading level
  • Banned claims
  • Including the sheet in every prompt

Walkthrough

A voice sheet travels between ads, landing pages, and emails. You will build one page: examples, reading level, banned claims. Every prompt in the campaign includes it. That is how a team stays consistent with AI in the mix.

Work through the ideas in order. After each point, pause and connect it to a task you already do — a document, a workflow, or a feature you own. The goal of AI Copywriting That Sounds Human is usable skill, not a pile of notes.

If something is unclear, rewrite it in your own words before you continue. Teaching the step back to yourself is the fastest way to see gaps.

Practice

Create the voice sheet and generate one ad and one email from it.

Keep the first attempt small. A finished example you can reuse beats a perfect plan you never run.

Check your understanding

  • Can you explain the goal of this lesson in one sentence to a teammate?
  • Where would you apply “Examples and reading level” in your own work this week?
  • What would you change on a second pass of the practice?

Next. Continue to the following lesson when the practice has a real artifact, even a rough one.